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Anna Fox

How To Create Visual Content That Builds Empathy With Your Brand

Visual Content Builds Empathy

“Good politics starts with empathy, proceeds to analysis, then sets out values and establishes the vision, before getting to the nitty-gritty of policy solutions.” ~David Miliband via bqotd.com It’s the same for business… It all starts with building empathy, or in other words, understanding and compassion. And that, in turn, starts with building common ties…


Paolo Fabrizio

How To Use Empathy In Social Customer Service

Empathy

Convincing a reluctant prospect to become your customer or an existing one to remain is not that easy; if you want to have chances to be successful, you have to provide them with great reasons. Actually you need to spur their emotional side¬†with one of the most powerful triggers in customer service — empathy.¬† Every…