Build Communities that Convert – Here’s How – Part 1
Sometimes I forget just how long I’ve been managing online communities. Whether it was my guild in Everquest, the OSU Dodgeball Club on Myspace, the numerous Facebook pages I created in college, or the massive brand pages I currently admin. I’ve been around long enough to see just how much social communication has evolved. Through…
Here’s How to Use Social Media To Build Powerful Networks
If you’re thinking about growing or engaging your network online, I find a lot of people somehow manage to skip two fundamental steps. 1. Include people you already know 2. Actively connect to people It seems when we’re focused on community building on the web we feel the need to reinvent the wheel! For instance,…
How to Use Twitter Chats to Build Dynamic Online Communities
If who you follow is a key to deriving value from your social networking activities (and it is!), the better you do it for your own purposes, the more you’ll benefit. Here’s one bountiful way into the chaos that will help you find people and accounts sharing content you’re going to want to see in…
Who You Follow is Important and Here’s Why
As web anthropologist Stowe Boyd likes to say, “The single most important decision we make in a connected world is who to follow.” Your social networks are your window onto the world, a lens on your market. You determine how wide your window is, and how focused the lens. Ultimately, your online connections will color…
