August 25, 2017
Understanding Web Accessibility & Why It Is Important
Web accessibility is the need of the hour. I realized something a few weeks back when I went to a nearby ATM for cash withdrawal. I noticed that the machine had specific buttons embossed with dots written in Braille that could be read by a visually challenged person. This feature has been made compulsory by…
August 16, 2017
11 Tools & Apps to Improve Your Mobile Marketing Strategy
Of course a mobile marketing strategy is important. We all know that. But are we doing everything we can? And are we doing it right? Shelly Kramer offers 11 tactics we can use to power our mobile marketings. This is another in our “Great Articles You may have missed” series. Mobile Marketing Strategy Want to…
August 14, 2017
What Is The Driving Force Behind Great Customer Experience?
What are the elements behind great customer experience? Daniel Newman spells them out for is in another article in our “Great Articles You may have missed” series….. The Driving Force Behind Great Customer Experience Although there are many great marketing tactics to help people get ahead, there is one that clearly leads the rest. Prioritizing…
July 27, 2017
4 Ways To Amplify Your Content Using Video Marketing
Over the last 5 years, the rising popularity of videos for marketing can no longer be denied. According to a 2017 survey by Hubspot (now no longer available), businesses published 18 videos every month on average. This isn’t surprising. With more and more consumers looking for innovative ways of finding products and services, businesses also…
July 26, 2017
12 Tools To Improve Visual Marketing, SEO and Branding
The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Visual Marketing Tools Tools to help you improve your SEO Brand Management Tools Use These 4 Tools to Improve Your Visual Marketing 1) Create…
July 25, 2017
4 Big Reasons Your Email Campaigns Continue to Fail
In this article, Michael Brenner discusses 4 leading reasons that your email campaigns are not having the desired results. And he suggests the old reliable remedy – but you’ll have to read the article to find out what it is! This is another in our “Great Articles You may have missed” series. Email: The Most…
July 21, 2017
3 Popular Open Source CMS Platforms to Consider [Infographic]
Open source is a term used to describe software that is distributed freely to the public with its original source code made available for customization and modifications. Think of open source software like a chef who makes their recipe available to anyone who wants it. You can use that recipe (software) for what it was…
July 13, 2017
Could WordPress Pings Really Get You Instant Traffic?
July 6, 2017
The Importance of Visual Search In Your eCommerce Website
It’s a fact that our brains process visual images faster than textual information. This carries forward into Internet consumption, with users preferring to see content rather than read it. Fuad Ahmed, a web developer and designer, emphasizes the importance of visuals. He states that many surveys and studies prove that visual content is more intriguing…
July 5, 2017
Here’s Why Your Innovation Strategy Will Probably Fail
In this article, Greg Satell (aka Digital Tonto) discusses why so many innovation strategies fail. Even those that have previously excelled, will sooner or later encounter problems. Want to know why? Read on! This is another in our “Great Articles You may have missed” series. Why Your Innovation Strategy Will Fail A decade ago, Apple…
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