August 28, 2017
Website Advertising Is About To Change. Are You Ready?
Curatti note: This is an important and very timely piece by Bryan Goodwin. He tells stories of obnoxious sales tactics of days gone by, and likens them to modern day website advertising on the web. All ultimately leading to the obvious question: What is acceptable today? If you wish to skip past the history and…
October 20, 2015
Who Controls Your Narrative?
Who controls your narrative? Odd question to ask a business, I agree. Yet most business owners would say that either they or their CEO is the voice of their company. It is true that up to 10 years ago, business owners controlled their own story. They controlled the image of their business and could…
August 16, 2015
Ready, Set, Stream!!!
Look anywhere online and you are seeing something about streaming. At first the buzz was Meerkat at SxSW and you were seeing all of the notifications filling up your twitter stream that somebody just went live on Meerkat. Then we had a little drama as Twitter bought their own streaming app and released it, and…
May 27, 2015
Unlock the Power of LinkedIn
LinkedIn is one of those social networking sites that never fails to offer up little surprises. Whether it is their discoverability that has been improved, to new ways to engage people outside of my immediate group of connections. LinkedIn is one of those hidden gems that keeps proving you do not want to ignore the…
March 22, 2015
Podcasting: The Advantage of a Small Audience
At the end of 2014, there was a podcast that came on to the scene that tackled a few hurdles and broke a few records in podcasting. It was the fastest growing podcast and it was being used as a pop culture reference in a Saturday Night Live skit. This Podcast and the attention it…
December 8, 2014
Aim for Listeners not Listens
One of the great addictions of podcasting is stats. How many people are listening to my show! How well am I doing? How many people are listening? You look at your host and your downloads show this huge number. Time to celebrate, right? There is a chance that you could be looking at the wrong…
October 13, 2014
4 WordPress Plugins You Will Want on Your Podcast Site.
When you are looking at setting up a podcast for your business, there are plugins you will want to use for your WordPress site. Out of all of the different plugins that are in the WordPress Plugin repository there are 4 plugins that you will want to use. So what is a WordPress Plugin? In…
October 6, 2014
8 Don’ts of Podcasting
In podcasting there are many things you can do, and there are many things you don’t do. Last week talked about 8 items that will help make a great podcast. This time we look at what ‘not to’ do, that will hurt your show. Don’t sell to your audience Many small business owners, who start…
September 29, 2014
8 Key Points to a Great Podcast
There are several key points to podcasting that will help small businesses have a successful podcast. There are multiple “key” points to podcasting that take time to master. Yet there are 8 base key points that will help with your podcast. These 8 key points will not guarantee success but they will ensure that you…
September 22, 2014
Why Podcasting is Important for Your Business
If you have kids you know that hollering and screaming does no good. Many small business marketers act like parents, and think they have to holler scream shout, and froth at the mouth, to get people’s attention. This is not needed in any scenario. Unless, that scenario is overly crowded, and then I still don’t think that yelling…
