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Susan Gilbert

How the Interview Method Can Work for Lead Generation

Leads and sales are the mainstay of all business whether your are B2C or B2B. And hoping that new prospects are going to come in with your marketing efforts will never produce results. In order to attract new leads and customers your business can use two different methods. The first is called “Outbound Marketing,” which…


Susan Gilbert

Use WordPress to Attract Leads for Your Business

The heart of any business is their website and every other online property supports this home base. Not only is it the first impression visitors have of your business, but it also serves a specific purpose for your target market. In the past building a website was very expensive, and required hiring a professional developer…