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Susan Gilbert

How Multivariate Testing Can Help Improve Your Website

How Multivariate Testing Can Improve Your Website

Do you have a lot of visitors coming to your website each day? In order to convert these leads into paying customers, it’s important to understand how well your design elements are performing. This type of research can be done with two methods: A/B testing Multivariate testing A/B Testing Vs. Multivariate Testing Each one functions…