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Martin Shervington

Your 10 Step Marketer’s Guide To Improving Customer Service

Customer Service and Social Listeing

This article by Martin Shervington is on a subject we take very seriously. Customer Service is set to become even more important as the number of small business options consumers will have, continues to explode. It is another in our “Great Articles You may have missed” series.   Introduction When I read customer service oriented…


Andy Capaloff

Is ‘Content Shock’ Just Another Scare?

At what point does the exponential increase in content production make the cost of trying to grab and hold attention no longer cost-effective?  This is the basis for an article by the excellent Mark Schaefer, published a few days ago, that caused quite a stir! He argues that we’re already at the point when simply…