Why Backlinks May Hurt Your SEO & How to Boost Inbound Links
Link building is one of the key steps to improving your page rankings. But not everyone realizes that backlinks are a part of their trust factor. Many think that links are just a ‘number game.’ That’s why people started to buy links, insert their links in blog comments, and create unnatural anchor texts. All these…
The Art of Social Media and SEO Marketing
As social media has become a factor in online marketing, many have debated whether this has had an impact on SEO. Specifically, this includes likes, retweets, and engagement, all of which indirectly impact a website’s search engine rankings. More specifically, both content and conversations through places like Facebook, Twitter, and LinkedIn send out social signals.…
