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Danny Brown

How To Build Trust And Identity On Social Media

Depending who you listen to or read in the social media space, the best reason to use social media for your brand varies. It can be for listening; resolving issues; lead generation; focus groups; recruitment; and much, much more. All good reasons. All good value. And yet…. While these are all solid enough reasons to be


Jan Gordon

How to Build Identity and Trust in Social Media

The following, is another great post by Danny Brown, in which he talks about two of the most important aspects of brand building.  As with all of his work, it is abundant with new insights and takeaways.   Depending who you listen to or read in the social media space, the best reason to use