Why You Shouldn’t Consider Using ChatGPT To Write Blog Posts
The rise of Open Source AI has gotten many businesses to rub their hands with glee. Perhaps we can do away with expensive content writers, and focus on using ChatGPT to write blog posts for us instead? I can certainly see how his automation could be valued as an advance in technology. Here is a…
The Rising Importance of a Personalised Experience
By Andrew Hutchinson One of the things that businesses need to accept in the new media landscape is that things have changed significantly. No surprises there, right? Everyone knows that media consumption habits have evolved, that the way in which brands reach people is adapting beyond traditional ‘broadcast and hope’ strategies. But what many are…