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Kevin George

10 Ways To Leverage Artificial Intelligence For Your Email Marketing

Leverage Artificial Intelligence

“It’s going to be interesting to see how society deals with artificial intelligence, but it will definitely be cool.” —Colin Angle While I completely agree with this quote, it will be much cooler to see how innovative email marketers get their creative juices flowing and leverage the power of artificial intelligence to scale up their…


Kevin George

AI in Email Marketing: A Huge Step Towards Better Emails [Infographic]

How AI Is Making Email Marketing Even Better

Email is a robust platform. What started as an inter-departmental communication tool is now a prominent marketing channel with the highest ROI. Two of the key features that set email marketing apart from other marketing channels are:  (a) Email Automation – Ability to send certain emails based on triggers (b) Email Personalization – Ability to…