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Paolo Fabrizio

How To Make Best Use of Online Customer Reviews

Online Customer Reviews

So your customer decided to write an online review describing their experience and judging your organization. How many stars did you receive? Just one (very poor cx), three (decent), or an enthusiastic five-star review? What did the customer write in the comment section to add important details and motivation to their experience? Now take a…


Shaurya Jain

5 Elements Your Agency Website Must Have

You Agency Website Needs These Elements

Trying to make your agency stand out from the crowd is incredibly hard. As your website is often the first impression potential clients will have, it’s worth the investment of time and money to make sure it’s up to scratch. Competition is increasing (both from other agencies, but also from internal departments and management consultancies…



Taral Patel

How to Better Read Your Audience To Improve Content Marketing Results

How to Better Read Your Audience To Improve Content Marketing Results

Building a relationship with your customer base should be a top priority for every single business. Making a customer feel understood, cared for, and connected to a brand can cultivate long-term loyalty that will impact sales for years to come. These are among the elements that will improve your content marketing results. However, many businesses…