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Anastasia Ashman

How to Use Twitter Chats to Build Dynamic Online Communities

If who you follow is a key to deriving value from your social networking activities (and it is!), the better you do it for your own purposes, the more you’ll benefit. Here’s one bountiful way into the chaos that will help you find people and accounts sharing content you’re going to want to see in…


Anastasia Ashman

Who You Follow is Important and Here’s Why

As web anthropologist Stowe Boyd likes to say, “The single most important decision we make in a connected world is who to follow.” Your social networks are your window onto the world, a lens on your market. You determine how wide your window is, and how focused the lens. Ultimately, your online connections will color…


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