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Paolo Fabrizio

Why Should Your Customers Pay Attention?

Are Your Customers Pay Attention?

Why Should Your Customers Pay Attention? You may answer ‘…because it’s in their interest doing so’. While I may agree with you, such an answer is based on rational elements: whenever customers ask for some kind of support, they should listen carefully. Well, I have some bad news for you though, because some of them…


Paolo Fabrizio

Nurture Customer Relationships Before It’s Too Late

Nurture Customer Relationships

Despite loads of companies claiming to be ‘customer-centric’, I still observe a huge gap in customer experiences. I can confirm that by first-hand experience because I carry out Digital Customer Service conversation analyses for my clients on a regular basis. The fact is that today nurturing relationships means taking care of each interaction and it…