July 5, 2021
Turn One Research into Dozens of Awesome Articles!
[Updated June 29, 2022] Alright, full disclosure time: I love doing content research. For some people, it is the most tedious, boring, long and agonizing part of writing for the web. But to me, it’s the quiet fireplace time with my cup of coffee that will get me busy for the next week or so…
July 3, 2021
How to Collect Leads from Your Blog by Building an eBook
Updated on 03/07/2023 Digital book marketing is not new but it’s getting more popular these days because it’s a great way to curate and organize your own content as well as offer your readers an alternative format to read your articles. eBooks might not always make much money alone, but affiliate, PPC, and other marketing…
June 8, 2021
Top Tips To Help New Bloggers Get Better
A large number of internet users have turned to blogging for a number of diverse reasons. Many consider it an extremely promising career option while other takes it as medium for expressing their thoughts and opinions. Therefore, blogs on every conceivable topic exist on the internet and it is growing in number with every passing…
May 1, 2021
Bring Your Media Relations to Life with YouTube
Video has been used by PR teams for decades, but long gone are the days of boring B-roll and stale talking head videos. With the emergence of YouTube, video has gone from a costly, highly time-intensive part of PR programs to something that can be used on an ongoing basis to support media relations efforts.…
Why Voice Search is Making Q&A Pages More Relevant Than Ever (Updated)
All content marketers are aware of how important keyword research is. But what if I tell you it’s evolving more quickly than ever before? We are well past the era of “keyword strings” and we are entering the age when natural language research becomes increasingly important. That’s because many people interact with search through voice…
April 9, 2021
Is Your Email Strategy Stuck in the Past?
Key Takeaways: Relevance is paramount: Marketers are abandoning generic mass emails in favor of highly personalized and targeted messaging. Behavioral data is essential: Leveraging user actions and preferences allows for tailored one-on-one communication. Nurturing matters: Sophisticated welcome series and onboarding programs, focusing on individual needs, are replacing one-size-fits-all approaches. Deeper segmentation is on the rise:…
April 2, 2021
4 Smart Video Marketing Tips for Every Small Business
A little over 10 years ago, video marketing for small businesses wasn’t really an option. YouTube wasn’t the thing it is now, and TV ads were expensive to buy and create. Fast forward, and now small businesses with local customers or clients have a great opportunity when it comes to using video because of the…
March 10, 2021
Social Media Marketing Strategies for Video Distribution
Your company spent money to produce a new video. Make that a lot of money. In fact, they spared no expense—working with a reputable video production company, a professional talent, and a scriptwriter—to make sure the video represents the company in the best possible light. And YOU have just been handed the task of getting…
January 29, 2021
Email Marketing vs Social Media: the Pros and Cons
There’s no doubt that social media has made a big splash in the world of marketing over the past few years – and it’s a trend that shows no signs of slowing down. That said, however, is social media making email campaigns obsolete? It’s an interesting question that, at least among experts, produces a variety…
January 3, 2021
3 Tips to Recreate Your Website and Drive Traffic to Your Corner of Success
You look around and you see that times are different. The soup line has become popular again. You are thankful that you have not had to resort to it personally, but you see that there are those who could benefit from a bit of kindness and some available cash assistance. It seems that regardless of…
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