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Martin (Marty) Smith

Playing Serious Games For Business With Author Phaedra Boinodiris

Serious Games For Business book image on Curatti

“Gamification is every bit at important as social media,” IBM’s Serious Games Manager Phaedra Boinodiris said this morning at Triangle Startup Factory. “I worry about the Trough of Disillusionment because gamification is about more than badges,” Phaedra continued. The fear is gamification is over hyped. Hype creates the illusion of simplicity. When gamifying a business…