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Jennifer Hanford

Using Social Media Listening Enhances Business Conversations

Truth: everyone has opinions. We all possess a certain need for having conversations with others about those opinions. At the same time, we also hope that someone is listening and hearing about whatever is on our minds. Social media has become that open forum for many of us. And, as business owners, we can –…


Shelly Kramer

Social Media Insights and Monitoring on a Startup Budget

By Shelly Kramer So a month (or several) ago I had my great friend Wendy Scherer of The Social Studies Group on the  #V3Live Videochat Show. The topic we discussed was one that pretty much everyone is interested in — Maximizing Social Media Monitoring and Insights on a Startup Budget. I mean, who doesn’t want…