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Susan Gilbert

How to Make Your Website Visitors Stay

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Your website has just a few seconds to capture your visitors before they decide to move on to the competition. There are many reasons why a business may not able to capture leads — one of the biggest being a lack of appealing visual content. Adding great graphics to your design can help accomplish several…


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Susan Gilbert

Excel with These Visual Marketing Strategies

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As online marketing has evolved over the last few years, visual content has quickly risen to the top for attracting an audience and selling products. You can greatly improve your business’s bottom line through professional images, infographics, and video. According to a recent article on Buffer, engagement increases with content that includes an eye-catching image…


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Sam Hurley

The 3 Pillars of Successful Influencer Outreach

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For smaller businesses, it’s becoming increasingly difficult to ‘get your message heard’ in a saturated virtual market. It’s an experience comprising of frustration and many sleepless nights for entrepreneurs and their devoted teams alike… In a world where we are fixated by everything ‘online’, Digital Marketing is ubiquitous and nothing less than essential. But it’s…


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Susan Gilbert

Find the Right Meme that Fits Your Business Niche

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If your business is looking to bring about more engagement on social media then you might want to try image quotes or memes in your tweets and posts. There are a myriad of resources available for free that will help you create stand-out visuals for your target market. Sometimes a meme can be humorous while…


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Jan Gordon

Make Your Content Memorable. Here’s How

By Lee Traupel Great content marketing can and should incorporate personality! Who sells more Sports Illustrated issues: Peyton Manning or Kate Upton? No contest it’s Kate. Not to be chauvinistic ladies, just trying to make a point. Peyton has the gravitas but Kate “delivers” a level of brand cachet at least in her fifteen minutes…


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Martin (Marty) Smith

8 Visual Marketing Lessons from Vogue

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We Are All Visual Marketers Now The meat of this Wikipedia visual marketing definition is “relationship between an object, the context it is placed in and its relevant image”: As digital marketers and storytellers we use images to seduce, cajole and support. Fashion and design provide great examples of visual marketing… but these days we…