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Robin Singh

The 9 Elements In a Successful Business Marketing Plan

The 9 Elements In a Successful Business Marketing Plan

A Business Marketing plan is very important for any product or company, in order to achieve individual and organizational goals. A Business Marketing plan is a drafted document which gives the overall summary of the market. It clearly states how the firm plans to achieve its goals as planned. It also contains detailed guidelines regarding…


Veronica Hunt

Surprising A/B Testing Results from Aspiring Entrepreneurs

A/B Testing

5 Examples of A/B Testing Results A/B testing is a storehouse of knowledge. Many online stores offer a variety of interesting case studies from up-and-coming entrepreneurs describing surprising and useful test objectives, hypotheses, findings, and conclusions. We offer you the top five interesting test results coupled with a bonus list of tips from our A/B…


Ivan Temelkov

How Gary Vaynerchuk Helped Me Build & Grow a Business

I’m a huge fan of Gary Vaynerchuk. For many that know me personally, it’s quite evident. For the last 3-5 years I have been an avid follower of his work, business principles and methodologies. How can you not be though? He is probably one of the most practical and influential business individuals that I’ve encountered.…


Ivan Temelkov

Harnessing 404 Pages & Why You Should Have One

404 Page error

Website development is an intricate part of any business. A cohesive web presence is essential to any brand regardless of your industry. A website is 1 of 5 pieces of content every consumer will interact with during their purchase journey. Google particularly process over 2 trillion search queries annually and sometimes as many as 40,000 per…


Susan Gilbert

Plan Strategy & Tactics To Achieve Your Business Goals

Do you know the difference between strategy and tactics when creating a goal plan for your business? A strategy is just the starting point to your planning process. Tactics make the entire process work with daily actions. This applies to sports teams as well as businesses. Once you have a set goal in place, you…


Andy Capaloff

How To Bridge The Gap Between IT and Social Media

Incorporate the Building Blocks of IT into your Social Media Deliverables In my many years in IT, as programmer, analyst and tester, I have found that idiot-proofing systems is paramount. This is a variation on the understood meaning, and probably more than a little unfair to those I sought to build systems to defend against.…