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Martin (Marty) Smith

What Is A MacGuffin & Why Web Design Needs To Include Them

MacGuffin Thumbnail Hitchcock

Film MacGuffins I’ve been fascinated with the idea of MacGuffins and how the idea translates to websites. Here is an explanations of a film MacGuffin, an idea created by Alfred Hitchcock: One of the most oft-used and well known plot devices in Hollywood movies is the “MacGuffin,” the object that drives the story forward and…