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Shane Barker

7 Tools for Creating High-Quality Visual Content

Do you want to kick your social media marketing up a notch, but you don’t know where to start? Visual content could be the answer. Several studies have shown that visual content performs much better than text-based content on social media. In fact, a Chute and Digiday study found that visuals perform, on average, 4.4…


Matt Banner

The Evolution And Psychology Of Social Media

Evolution of Social Media

Foreword: This is perfect Friday or weekend reading. Matt has put together a fascinating gif demonstrating the worldwide growth of Social Media over the last 12 years. He has complemented it with a thoughtful history of how it has affected business, and the psychology around both why it works and how to make it work…