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Paolo Fabrizio

The First Thing To Do Before Social Customer Service

Before Social Customer Service, do this first

‘Do, do, do’. ┬áThis is not a song. It’s a common approach though for many brands, assuming that the more they do the better business results they’ll get. The bad news is that this equation is not necessarily effective. In fact, as we live in a fast-paced, competitive world, taking smart and innovative decisions and…