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Martin (Marty) Smith

Red Bull Branding 2: Friends of Friends Marketing

Red Bull Branding 2 on Curatti graphic

Red Bull Branding Lessons: We Are All Media Companies Now discussed differences in marketing between P&G in the 1950’s and Red Bull in 2014. There are many differences. P&G’s brand marketing told parables and myths. Procter & Gamble used TV to align P&G’s brands with core values such as “good mother” and “take care of…