12 Copywriting, Startup Business, and Visual Content Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Copywriting Tools for startups Visual content Write Catchy Copy For More Sales With These 4 Tools 1) Reverse-Engineered Copy Inspiration – Swipe-Worthy In order…
How Smart Marketers Are Using AI To Boost Their Businesses
If you are reading this article, then you are probably already convinced that AI can have a significant impact on your business’s bottom line. It’s not a question of ‘Should I implement AI?’, but rather ‘How can I use AI to stay ahead of others?’ You are not alone in your quest. AI is one…
4 Ways Your Inner Critic Can Make You a Better Writer
No matter what people say, everyone has an inner critic. You know who your inner critic is. It is that voice inside your head that keeps telling you that you are not good enough or that your writing is poor. Although your inner critic can make you feel miserable, it can also help you become…
A 6-Step Formula to Write Copy That Sells
Let’s start with these three questions: Are you ready to stay ahead of competitors in the world of writing? Do you have a strong will to unleash your thoughts and passions into the world? Have you got jitters that hold you back from writing beautiful copy? If you answered “YES” to any of these questions,…
Long Articles Are Best For SEO But a Pain To Write. Here’s How I Do It
Why is Writing a Long Read Such a Challenge? Anyone who works in digital marketing knows a simple rule — when it comes to SEO, long articles always work better. They bring more leads, they have higher CTR, and the search engines rank them better. Moreover, the modal length for the highest-ranking articles on Google…
10 Copywriting Mistakes Every Marketer Should Avoid
We are surrounded by different types of copy wherever we go – especially because we spend so much of our time online. And most good copy seems deceptively easy to write because it beautifully simple, concise, and direct as if it was written specifically for you. However, writing good copy is often challenging, and even experienced…
How To Adapt Your Blog To Make It More Reader Focused
How many blogs and posts have you read recently are reader focused enough to reflect the readers’ point of view? Blogging can be quite egotistical. It’s very easy to blurb on about yourself and forget who your readers are. And there are many bloggers who write purely for themselves as part of their therapy for whatever…
4 Ways to Make Your Marketing More Effective
How a Boy Got Stuck in a Chimney In 2011, Richard and Sandy Draper came home to a surprising situation that would end up leaving their house partially destroyed. What happened? You’ll never believe it, but follow along anyway. They returned to their Utah home from dinner one Friday evening around 7:30pm and when they got into the house…
The 3 C’s of Marketing: Clarity, Connection, Call To Action
Effective marketing is clear about what problems offerings solve and for whom they solve them. It helps your ideal clients find you because they can see themselves in your materials and message. It begins moving prospects down the path of knowing you, liking you, and trusting you. Only then can you begin to transform prospects…
