Category: Storytelling

Lesley Vos
January 31, 2023

How To Use Storytelling For Instagram Sales

Instagram Sales

Once upon a time, when Instagram began its way online, it was nothing to do with sales. There was a fun test to check which social network was right for you: Indeed: At first, Instagram was more like a personal photo album or online storefront to publish product photos. But as its technical capabilities and…


Nathan Sykes
May 30, 2019

The Benefits of Showcasing Company Culture in Digital Marketing

How To Showcase Your Company Culture

Having a strong sense of company culture in the workplace is more important than ever before — especially when your business is trying to stake a claim in today’s competitive and overcrowded marketplace. When everything a consumer could ever want or need is an Amazon Prime order away, how can you prove to would-be customers…


James Malone
October 26, 2017

15 Top Tools for Creating Amazing Visual Content

Amazing Visual Content

In the wild world of digital marketing,it is not only your contacts and experience that can make or break you! The tools you use that can be a real game-changer and make creating visual content much faster and easier. And this is true for companies, small businesses and marketers. Visuals are no longer just a…


Scott Aughtmon
September 29, 2017

Influencer Marketing? How the Potato Was Made Popular

The humble potato: The origins of Influencer Marketing?

Our friend Scott Aughtmon can certainly tell a great story! Often, on subjects you’d least expect! How can the humble potato be linked with influencer marketing? Prepare to be entertained as you are informed. This is a perfect light read for a Friday or weekend. We hope you enjoy reading it as much as we…



Nicole Stelmar
June 28, 2017

5 Essential Elements Of Powerful Brand Storytelling

Brand Storytelling

Brand storytelling has become an essential part of an effective marketing strategy. So, what is brand storytelling, and why is it so important? Storytelling is not intended to be a “selling” tool. It’s a method of building strong relationships with your customers and a thriving community of loyalists over time. A good story can tell…


Susan Gilbert
April 5, 2017

Create Infographics People Will Want to Share

Infographics

Over the last 5 years, the popularity of infographics in marketing has continued to climb.  We just can’t resist because…. Infographics are ENGAGING! According to an article on Venngage, a little over 40 percent of marketers said in a report that infographics and other original graphics were the most engaging: Infographics  provide a ridiculously easy…


John Jantsch
February 13, 2017

The Importance of Great Storytelling In Your Web Design

Storytelling

Another in our “Great Articles You may have missed” series. In this article, John Jantsch reminds us that no website can be complete without great storytelling. Your Website must tell a story Your website is the hub of your online presence – period. (Well, maybe that’s not exactly true from you right now, but it…


Susan Gilbert
January 3, 2017

How To Add Spice To Your Website Sales Page

sales page

In order to attract more interested subscribers, your business needs to go beyond your brand’s website and offer a compelling sales page for your products or services. Visuals are the best way to capture your audience’s attention. These can be high quality graphics or a brief yet informative explainer video. A catchy headline and strong…


Jan Gordon
December 29, 2016
Curatti Thank You, 2016

Since our launch 3 years ago, Curatti has evolved into a crowd-sourced blog. Was this intended? Probably not! But it’s quite a journey, and one that we lightly guide , but ultimately go along with. In any given week, we will get several inquiries by potential new guest bloggers. There are also no shortage of…


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