Susan Gilbert
December 19, 2018
Website Security, Facebook ROI & Project Management Tools

The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are:

  • Protect your website from cyber attacks
  • Increasing your ROI from Facebook
  • Project management tools

Thwart an Attack on Your WordPress Website With These 4 Plugins

1) Stop hackers from getting in – WordPress Firewall

Block hackers from coming into your website with this reliable security plugin. WordPress Firewall works by seeking out suspicious-looking web requests, detects SQL injection attacks, and even provides you with an email showing the attack reports. The software will whitelist and blacklist according to your post content, comments, unknown parameters, etc. It’s easy to install and simple to configure.

2)  Protect your password and more – Login LockDown

Put a stop to login attempts and even see who is trying to hack your website. Login LockDown, which is a free plugin, provides IP address information of those who have failed to login to your website. After a certain number of attempts access is denied. This is especially good to use to protect your password.

3) Safe backup and security – iThemes Security

Want to detect and fix any security holes on your WordPress site? Then you will love iThemes Security (previously known as Better WP Security). With this free plugin, you can add 30 different ways to protect your website as well as creating useful backups.

4) Put an end to malicious scripts – BulletProof Security

Add stronger security with .htaccess WordPress security protection provided by BulletProof Security. The free plugin stops a hackers’ malicious scripts in its tracks, and monitors suspicious activity that might be occurring. Features include one-step setup, malware scanning, login security, login monitoring, and more.

 

Increase Your ROI From Facebook With These 4 Tools

1) Seamless Facebook ad creation – Hootsuite Ads

Save time and improve your ad optimization from one place. Hootsuite Ads will help you simplify the process with social campaign management, scheduling, and collaboration features. There’s no need to guess what needs to be in place as their platform will walk you through step-by-step. The service will maximize your advertising budget while managing both organic and paid social content.

2) Flat-fee monthly advertising – Qwaya

If you need more flexibility for your ads on Facebook, then you will love this powerful tool. Qwaya is an all-in-one paid platform, which helps you create, manage, and split-test ads. Learn which ones are performing the best, and organize your campaigns with your team. Your ads will become more focused on your target market with improvements in both text and images.

3) Acquire more leads and customers – Driftrock

Generate more interest in your products or services with local ad management. Driftrock allows you to manage your ads at scale with powerful measurement features included. Track your campaigns both online and offline as well as nurture your customers for more sales.

4) Automated paid media campaigns – Adstage

Would you like to hone in on only the right prospects? Adstage is a visual tool that brings all of your ad data front and center. Quickly optimize your campaigns while generating reports for improved results. Understand the ROI of your ads with consolidated data and increased conversion rates.

4 Project Management Tools To Help Your Business

1) Minimize your workflow – Basecamp

Get your team and clients together in one convenient place where files and conversations can be shared. Basecamp, available on a computer or your smart device, includes a lot of user-friendly features including file uploads, archiving, status reports, to-do lists, and much more. A 30-day free trail is available to test it out.

2) Effective task management – Zoho Projects

Plan, track, and collaborate with this easy to use online software. Zoho Projects offers visual insights and charts along with easy uploads and document management. Create milestones, tasks, a visual schedule, and more with a detailed overview of all your activity. Integration is included with apps such as Dropbox, Slack, and Google.

3) Keep your teams focused – Asana

Work from anywhere in the world while collaborating – and without the use of email. Asana is easy to use online tool, which can be integrated with other apps like Dropbox, Google Drive, and more. Create calendars, due dates, add attachments and plan each day from an easy to access dashboard. This is a great way to keep all of your communication and files in one organized place.

4) Collaborate and get more done – Trello

Much like Pinterest boards, this tool operates similarly to Pinterest boards, yet is used for project management. Organizing tasks with visuals and comments can be done privately in your organization or public for your clients and leads. Trello is free to set up and can be used for solo entrepreneurs or small business teams. Sharing is simple with drag and drop features, and updates in real time.

Any Comments?

Do you have any experiences with the above tools that you’d like to share?  Are there any tools in the above categories which you think our readers should know about? Have you made any new tool discoveries that you feel are about to take off and would like to share with others? Please leave your comment, below.

This is a curation of 3 Monday Tips posts which originally appeared on susangilbert.com. They are republished here with permission.

http://susangilbert.com/wordpress-security-plugins/

http://susangilbert.com/increase-roi-from-facebook-4-tools/

http://susangilbert.com/4-project-management-tools-business/

 

You may also want to read: Your Website Has Been Hacked. What Do You Do Now?

7 Strategies to Boost Your eCommerce Sales With Facebook Ads

5 Top Automation Tools For Small and Medium-Sized Businesses (SMB)

Featured image: Copyright: ‘https://www.123rf.com/profile_damedeeso‘ / 123RF Stock Photo

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Online Marketing with Focus - Let Susan Guide you to Online Success. Especially loves to help Authors, Speakers, Coaches & Entrepreneurs. Susan Gilbert uses her laser focus knowledge to coach and provide online marketing and social sharing programs. Author and publisher of several books including “The Land of I Can,” and “KLOUT SCORE: Social Media Influence,” Susan combines online marketing with strategic thinking. Follow her Digital Marketing Tips at her blog: www.SusanGilbert.com